For some years, beyerdynamic has been sponsoring various race events to enhance the brand awareness of beyerdynamic. Participating in city marathons, we can address a broad audience consisting of men and women of all age groups and occupational groups. Sport, no matter if it is competitive or popular, is a contemporary issue in these days regarding health aspects. In addition to the participating athletes, we also address a lot of spectators, fans, relatives and guests. Each business unit of the company contributes to our commitment at such events: Conference & Presentation supports press conferences with discussion systems. Music & Performance and Broadcast, Studio, Video & Production provide professional audio products for interviews, broadcasting and entertainment. And Consumer Products attracts the participants with raffles and the SX 10 headphone developed for sport. This idea is also interesting for our representatives and market partners abroad, because sport and health are of great importance in other countries as well. |
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